---
title: "Avoid Pilot Purgatory in Healthcare: Turn Pilots Into Contracts within the Health System"
description: Learn how to turn healthcare pilots into contracts by understanding hospital buying processes and designing effective pilots that yield actionable results.
---

Company / News

# Avoid Pilot Purgatory in Healthcare: Turn Pilots Into Contracts within the Health System

**Webinar Date: February 18, 2026**

**Speaker: Brendan McAdams, Founder, Kinetics****  
**

**Details:** Hospitals and health plans don’t want to buy devices and gadgets—they buy outcomes, workflow reliability, and risk reduction.

In this session, Brendan McAdams translated consultative selling into an engineer-friendly system: how to run discovery like a diagnostic, map stakeholders, and design pilots that generate credible evidence (not just activity) that converts.

You’ll learn how to avoid getting ghosted, prevent “pilot purgatory,” and leave every conversation with a clear, mutual next step—so your solution moves from interest to adoption.

 

**Key Takeaways:**

🔷 **Why hospitals/health plans are different:** A quick primer on how these organizations buy: risk, workflow fit, incentives, and the navigating the org chart (champions, veto players, procurement, security, etc.).

🔷 **How to run discovery in an engineer-friendly way: **Define the problem clearly, map workflow constraints, identify stakeholders/decision path, and end each conversation with a mutual next step (so you don’t get ghosted).

🔷 **How to design a pilot that produces credible evidence: **Hypothesis + success criteria, metrics that matter to hospitals/plans, and decision gates upfront (“what does yes look like, and by when?”)

**🔷 ****How to package results for different audiences and turn validated results into a practical next step: ** Expansion scope, owners, timeline, and the right “budget lane.”

 

 

**To access the resources from this webinar, click the buttons below:**

**[![View Brendan's Slide Deck](https://no-cache.hubspot.com/cta/default/5188904/bccc49ae-4d83-49a6-a664-f5ff6554f25d.png)](https://cta-redirect.hubspot.com/cta/redirect/5188904/bccc49ae-4d83-49a6-a664-f5ff6554f25d)**

**[![View Our Slide Deck](https://no-cache.hubspot.com/cta/default/5188904/0d9aa0de-dc90-4e3b-97be-4343df7ae233.png)](https://cta-redirect.hubspot.com/cta/redirect/5188904/0d9aa0de-dc90-4e3b-97be-4343df7ae233)**

 

### TELL US ABOUT YOUR NEXT DESIGN PROJECT

Do you have a question about our services, pricing, samples, resources, or anything else?

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### Interested in Learning More? Contact Us Today!

<https://www.volersystems.com/company/past-webinars/avoid-pilot-purgatory-in-healthcare-turn-pilots-into-contracts-within-the-health-system#>

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